Melody Dixon-Brown’s Students Are Winners of Target Case Study

Melody Dixon-Brown is proud to present the 2017 winners of the Target case study. Congratulations to Richard Rust, Jessica Benitez, Reid Murrow, Josh Scott and Lauren Rogers. Ten teams from her two business communication classes (COMM 3160) competed. Each team had to write a proposal and present unique ideas to improve Target’s markets share during the “back to college” fall season. The Target Corporation awarded the winning team $2,000.

Pictured left to right is Richard Rust, Jessica Benitez, Reid Murrow, Josh Scott.